SurveyMonkey

SurveyMonkey is an online survey platform that builds, distributes and analyses questionnaires for employee, market and event feedback. It is mainly used to collect responses and produce reports on the results.

#13 in Productivity ToolsForm BuildersFree plan

Who it's for

Best for

  • HR teams running recurring employee engagement and pulse surveys
  • Product and marketing teams gathering customer and campaign feedback

Not for

  • One-off survey makers who will not commit to a year of billing
  • Students and hobbyists needing more than 10 responses for free

Features

  • AI analysis tools

    AI features help surface patterns in collected feedback faster, while human review stays part of interpreting what respondents mean.

  • HRIS integrations

    SurveyMonkey connects to HRIS systems to spot flight risk early, uncover engagement dips and automate recurring pulse surveys.

  • Employee feedback programmes

    Ready-made programmes measure sentiment, onboard new hires, identify skill gaps, gauge benefits preferences and track inclusion.

  • Market and event research

    Survey templates and reporting cover market research, product development, event feedback and satisfaction tracking.

  • LaunchPad for campaigns

    SurveyMonkey LaunchPad is built to help teams launch products and campaigns with confidence and gather feedback along the way.

What users say

Pros

  • A short client survey can be built and its results read without training.
  • Completion notifications make checking new results a quick part of a daily routine.
  • The platform ran for over a decade of continuous use without a reliability or accuracy issue.

Cons

  • Only the first 10 responses are visible without an upgrade, a limit discovered after the survey was already built.
  • Plans bill annually, so a one-off survey costs a full year of subscription.
  • Renewal charges arrive before any notice, and refund requests are refused.
  • Getting help means an AI bot with no phone number, and email replies that take weeks.
  • Around one in three paid panel respondents must be replaced because of quality problems.
  • Downgrading a plan cuts off access to responses already collected during the paid month.

Summarized from public user reviews and community discussions. View details

Global Traffic Rank

Top 5k

Alternatives

Rank#13 in category#5 in category#11 in category#18 in category
Free planYesYesYesYes
ProQuick survey building, completion alerts, decade-long reliabilityQuick to build, branching paths, home-screen accessComplex drag-and-drop forms, reliable logic, Zapier linksStrong logic, payment forms, PDF signing, roomy free tier
Better forCollecting more than 10 survey responses at no cost and sending every answer straight into a Google Sheet.Building intake and order forms with automatic calculations, payment collection, and multi-step approval workflows.Turning uploaded PDFs into signable online forms and collecting payments with conditional pricing logic.
Weaker atGenerating built-in reports and AI feedback analysis without building charts by hand in a spreadsheet.Customizing form design with fonts and embedded images, and analyzing employee or market research feedback.Running employee engagement and market research surveys with statistical analysis and HRIS integrations.