Mangools

Mangools is an SEO toolkit that bundles keyword research, SERP analysis, rank tracking and backlink checks. It is mainly used for everyday keyword research, competitor analysis and rank tracking.

#2 in Marketing ToolsSEO ToolsFree plan

Who it's for

Best for

  • Freelance SEOs and small agencies needing keyword and backlink data on a budget
  • Content managers researching keywords every working day in a simple interface

Not for

  • Local SEO researchers running heavy city-level lookups that hit plan limits fast
  • Enterprise teams needing unlimited daily queries and high-volume data pulls

Pricing

Free plan$0
Mangools Basic$37.70/moBilled annually
Mangools Premium$52.70/moBilled annually
Mangools Agency$97.70/moBilled annually

Features

  • KWFinder keyword research

    Searches a database of 2.5 billion keywords for difficulty, search volume trends and intent, alongside competitor keyword analysis and bulk keyword lookup.

  • SERPChecker SERP analysis

    Dives into search results for any of 65k+ city-level locations, with 45+ SEO metrics, SERP feature impact, CTR comparison and downloadable SERP snapshots.

  • SERPWatcher rank tracking

    Tracks rankings weekly, or daily on the Agency plan, with Search Console import, whitelabel reports and a Looker Studio connector.

  • LinkMiner backlink checker

    Searches 9.5 trillion indexed backlinks with advanced filtering, one-click live preview of anchor placement and saved lists of link opportunities.

  • AI Search Watcher

    Monitors brand visibility across AI assistants and large language models, with a free monitor that requires no paid subscription to start.

What users say

Pros

  • Keyword research screens show the needed numbers at a glance, without digging through menus.
  • Full keyword, SERP and backlink data comes at a fraction of the price of the big SEO suites.
  • Customer support replies to troubleshooting questions within ten minutes.
  • KWFinder is the tool opened every working day for keyword research in content and agency work.
  • Five free daily searches return detailed keyword data at no cost.

Cons

  • Local SEO research burned through the paid research limits in about thirty minutes.
  • Reports on a site's own SEO and AI visibility contained wrong information that pushed toward the paid service.
  • Free AI monitoring caps prompts at five, and a changed prompt set takes a fortnight to report.
  • A bug stopped the weekly ranking report from arriving for a period.

Summarized from public user reviews and community discussions. View details

Global Traffic Rank

Top 500k

Alternatives

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Free planYesYesYesYes
ProCheap SEO suite, plain interface, fast replies, solid keywordsFar cheaper than big SEO suites, quick keyword ideas and auditsFinds broken links fast, reliable custom extraction, same-day repliesTrusted backlink index, sharp site audits, API data
Better forCrawling websites for broken links, redirect chains, and custom page extraction at $16.58/month.Crawling websites for technical site audits and broken links alongside deep backlink gap analysis.
Weaker atBuilt-in keyword research and SERP rank tracking in a simple browser dashboard.Affordable entry pricing and a plain, easy-to-navigate interface for everyday keyword lookups.