HeyGen

HeyGen makes presenter videos from a script with stock or custom AI avatars, cloned voices and lip-sync, and translates videos into 175+ languages. A free plan gives three watermarked videos a month; paid usage runs on credits.

#21 in Video & Audio ToolsAI Video GeneratorsFree plan

Who it's for

Best for

  • Teachers and coaches turning scripts into lessons without filming
  • Marketers localizing ads and product videos into other languages

Not for

  • Anyone who needs predictable monthly video costs

Pricing

Free plan$0
Creator$29/mo
Pro$49/mo

Features

  • Custom avatars

    Create a personal digital twin or pick from more than 1,100 stock avatars to present any script.

  • Video translation

    Translate videos into 175+ languages in the speaker's own voice, with lip-sync and subtitles.

  • Voice cloning

    Clone a voice so the avatar speaks in it across videos and languages.

  • Script-based editor

    Edit a video by editing its script, scenes and on-screen text.

  • Video Agent

    Describe an idea and the agent drafts a video with presenter, B-roll and captions.

What users say

Pros

  • Custom avatars capture realistic likeness and natural movement for video lessons and product demos.
  • Video translation with lip-sync is a standout for ads, courses and social clips.
  • Finished videos can look polished, with convincing lip-sync.

Cons

  • Fixes and redos burn credits, often without a clear warning.
  • Plans and credit rates change mid-subscription, and "unlimited" turned out to be credits.
  • Cloned voices and lip-sync can miss, sounding or looking nothing like the real person.
  • Customer service is slow when the app breaks or a cancellation is needed.

Summarized from public user reviews and community discussions. View details

Global Traffic Rank

Top 50k

Alternatives

Rank#21 in category#10 in category#28 in category#38 in category
Free planYesYesYesYes
ProLifelike personal avatars and strong video translationCheap clips, exact prompt following, consistent charactersDirected camera moves, steady characters, fast conceptsHigh clip volume, 4K Kling, free Topaz upscale, cheap Seedance
Better forGenerating stylized cinematic video clips from text prompts and reference images
Weaker atProducing talking avatar videos and lip-synced translations from scripts