Canva

Canva is an online design and publishing tool launched in 2013 for making social posts, presentations, videos and print items from drag-and-drop templates. It also provides a photo editor with background removal, plus AI tools that resize designs and split flat images into editable layers.

Who it's for

Best for

  • Small business owners and nonprofits making their own social posts, flyers and menus
  • Teachers and students making slides, handouts and class projects
  • Marketing teams giving staff branded templates to edit without a designer

Not for

  • Brands that need a distinctive look rather than a lightly edited template
  • Typesetters assembling long, layout-heavy books, catalogs or 100+ page reports
  • Anyone who wants a simple editor without AI features built into everyday tools

Pricing

Free plan$0
Pro$18/mo
Business$25/seat/mo
EnterpriseCustom

Features

  • Start from 1.6M+ ready-made templates

    Canva Free includes 1.6M+ templates and 4.7M+ photos, videos, graphics and audio across 1,000+ design types; Pro raises this to 3.6M+ templates and 141M+ premium items.

  • Resize one design for other formats

    Magic Resize copies a design into new sizes or formats, up to 50 designs at once and up to 8000 × 3125 px, on paid plans; each use counts toward the monthly AI allowance.

  • Remove image backgrounds

    Background Remover cuts out the subject automatically after upload, with erase and restore refinement, bulk removal for a batch of images and transparent PNG download.

  • Turn a flat image into editable layers

    Magic Layers splits a PNG or JPG up to 5000px on its longest edge into separate, editable text and objects; it works best on graphics and illustrations.

  • Edit videos on a multi-track timeline

    The video editor layers clips, text and audio on a timeline with trim, split, animations, video background removal and Highlights, which picks key moments from long footage.

  • Keep designs on brand with Brand Kits

    A Brand Kit stores logos, colors and fonts for reuse; Free gets 1 kit with 3 colors, Pro 5 kits and Business 100 kits with approvals.

What users say

Pros

  • Polished posts, flyers and slides come together easily after a very short learning curve.
  • Routine posters, carousels and class visuals come together in minutes rather than taking an afternoon.
  • Branded templates and brand kits maintain visual consistency across decks and social graphics.
  • Canva's background removal and Magic Eraser give clean cutouts and fixes in one click, saving manual editing time.

Cons

  • Top templates and elements require Pro, and premium items crowd the top of free search results.
  • Routine edits often trigger AI tools that unexpectedly alter faces, fonts or background textures.
  • Large decks and long multi-page documents become slow and glitchy to edit.
  • Text, layout and vector controls fall short of professional tools, so precise typography and print-ready files need workarounds.
  • Designs built from popular templates and stock elements look unoriginal and immediately recognizable.
  • Billing and account problems are hard to escalate, because customer service usually starts with an AI bot rather than a person.

Summarized from public user reviews and community discussions. View details

Global Traffic Rank

#246

Alternatives

Rank#1 in category#13 in category#47 in category#57 in category
Free planYesYesYesYes
ProNo design training needed to make polished posts, flyers and slidesFree pro suite: easy to learn, vector, photo and layout togetherEasy to learn, wide variety of creative effects and filtersAll-in-one decks, video and brand kits that teams keep for years